Case study

KeObra

a loyal community and over 2.2 million web visits

KeObra is an omnichannel solution for self-build projects in Mexico: it provides the information needed to build, improve and expand homes from start to finish. It came to us in May 2019.

Construction materials

What did we do?

The goal: build a presence on social media and grow a loyal, strong community to expand its reach.

The challenges

  • Provide quality information to its customers.
  • In 2020, drive traffic to the website.
  • Achieve organic engagement with its target audience.

What we did

  • Social media community management.
  • Valuable content strategy for the audience.
  • Strategic account follow-up to drive the goals and improve the brand's actions.

Standout results:

A loyal community for self-builders
  • 2.26M+ website visits
  • 384,746+ Facebook fans
  • 145M+ brand impressions
  • 798,528+ YouTube views

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